Russh magazine March 2026

About

Mikey Ayoubi is a Creative Consultant and Creative Producer specializing in a diverse range of creative projects. He provides comprehensive services spanning image direction, fashion styling, creative direction, design, production, manufacturing and branding. In addition to creative consultancy, Mikey works extensively across brand development and brand partnerships for fashion brands, talent and publications.

His editorial work has been featured in prominent publications including A-M journal, Denizen, Esquire, GQ, Qantas Magazine, Vogue, Harper's Bazaar, Elle, Wish, Museum, Good Weekend. Most recently, he served as Editorial Director and Fashion Director for Doingbird magazine, leading its successful relaunch with issues 19 and forthcoming issue 20.

Prior to consultancy, Mikey spent 15 years as a fashion designer, working with notable designers, Akira Isogawa, Nicola Finetti, Collette Dinnigan, Gabriel Scarvelli, and accessories designer Sarina Suriano. In 2008, Mikey collaborated in launching the streetwear brand Frost* as Creative Director at Frost Design with Vince Frost.

As style expert & stylist, Mikey has collaborated with iconic singers Tina Arena, Jessica Mauboy, Starley alongside styling a host of international talent and high-profile personalities, including actors Tim Draxl, Mitchell Butel, Hilary Swank, Phoebe Tonkin, Yael Stone, Aishwarya Rai, Anna Bamford, Emma Lung and notable figures Lara Worthington, Jessica Gomes, Krew Boylan, and recently Hollywood actress Bojana Novakovic.